The Personal Approach

"My goals are to increase subscriptions, awareness of the magazine, and availability of GvRs," noted one area Grapevine chairperson. "The first thing I wanted to do was get a GvR in every district. There are thirty districts and I've now got twenty district GvRs. . . . Some people say, 'Don't hand me a piece of paper to read!' So the work of communicating is done through presentations, workshops, eyeball-to-eyeball conversations, and phone calls."