Milestones in AA

OCTOBER 1938. In this month the founders of AA--insolvent but dedicated--were attempting to raise sufficient funds to finance Bill W.'s writing of the Big Book, which at that time was entitled "One Hundred Men." A glowing prospectus was created to be used as a lure to persuade prospective angels into buying stock in this as-yet-unwritten manuscript. This gilt-edged document now reads like the brain child of a Lewis Carroll or a Jules Verne. . .it is truly the stuff from which dreams are woven. Among other golden possibilities held out as bait to persuade these angels of the financial soundness of the enterprise, the following inducements stand out: